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active public affairs policy
Open dissemination of information to inform the news media and public about an issue or activity. An active approach is characterized by announcing the event or addressing the issue through news media advisories, news releases, personal contacts, news conferences, or other forms of public presentation. Such a policy encourages and supports news media coverage. See also public affairs. (JP 3-61)

 


Source: US DoD Joint Publication 1-02, DOD Dictionary of Military and Associated Terms (as amended through 9 June 2004).
 
 
 

 

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